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When you’re the world’s largest fitness franchise (5,200+ global locations and still growing), you get noticed. Get the latest news and updates on Anytime Fitness, including Franchise Owner news and more.

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Self Esteem Brands Reports Strong Q3 2023 Anytime Fitness Sales, Traffic Worldwide

Self Esteem Brands (SEB), the parent company of a global portfolio of fitness, health and wellness franchise brands, has shared key Q3 2023 results for Anytime Fitness.

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Anytime Fitness Launches AF SmartCoaching Technology, New App to Help Members Gain & Sustain Benefits of Holistic Health and Fitness

World's Largest Fitness Club Brand to Offer Digital Round-the-Clock Personalized Coaching and Support for Anytime Fitness Members

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Anytime Fitness – New Club Design

Our new club design makes it easier for our franchise owners to help their members succeed with more coaching, more technology, and more ways to give members Training. Fitness. Recovery.

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Franchisee Testimonial – Meet Our Franchisees

Hear AF franchise owners share what brought them to invest in Anytime Fitness.

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Franchisee Testimonial – Franchisee Advice

AF franchise owners give advice to someone considering an investment in Anytime Fitness.

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Franchisee Testimonial – Support from Self Esteem Brands

How does the team at Self Esteem Brands support franchise owners? Watch some AF franchisees share their experience.

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"Hungry, Humble, and Smart" Mark Ireland garners MVP for Innovation

Mark Ireland, Anytime Fitness multi-unit franchise owner, creates a culture of accountability in his Anytime Fitness clubs through leading with three core values that energize and inspire coaches, members and AF franchise owners.

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Self Esteem Brands’ Leaders Share 5 Keys to Franchise Success

Take the next steps in your entrepreneurial journey with confidence! Anytime Fitness Brand President, Stacy Anderson and Waxing the City Brand President Nick Herrild share five keys to success for prospective franchisees.

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Self Esteem Brands, LLC reports worldwide growth in 2023 across fitness, wellness franchise brands

Technology, Partnerships, Strong Franchise Sales Growth Reflect Continued Consumer Demand for Health, Wellness Services

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Anytime Fitness teaming up with Apple Fitness+ to offer members an unmatched fitness experience anytime, anywhere

Apple Fitness+ is collaborating with Anytime Fitness. Integrating Apple Fitness+ high-end digital content with Anytime Fitness’ global club footprint and live coaches creates an unmatched member value proposition.

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Self Esteem Brands Reports Strong Q3 2023 Anytime Fitness Sales, Traffic Worldwide

Self Esteem Brands (SEB), the parent company of a global portfolio of fitness, health and wellness franchise brands, has shared key Q3 2023 results for Anytime Fitness.

Read More »

Anytime Fitness Launches AF SmartCoaching Technology, New App to Help Members Gain & Sustain Benefits of Holistic Health and Fitness

World's Largest Fitness Club Brand to Offer Digital Round-the-Clock Personalized Coaching and Support for Anytime Fitness Members

Read More »

Anytime Fitness Honored as 2024 Global Franchise Grand Champion

Global Franchise recently announced their 2024 award winners, and Anytime Fitness has again come home with hardware – this time adding Grand Champion to our trophy case. With over 5,200 locations on all seven continents, Anytime Fitness is proud to be honored based on outstanding business operations, international presence, franchisee support, company culture, marketing success, and brand achievements.

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Franchisee Testimonial - The Inspiring Journey of Daniell Jenkins 

Daniell Jenkins, Anytime Fitness franchise owner, serves as a shining example of how prioritizing community can yield enduring success in the realm of franchising. This sense of camaraderie has led to increased member retention, driving profits for Daniell's club.

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Franchisee Testimonial - How Andrew Breton Built a Career of Purpose and Meaning Through Anytime Fitness

Andrew Breton, Anytime Fitness multi-unit franchise owner, leverages innovative technology to set a remarkable example for fitness entrepreneurs worldwide. Andrew's journey with SmartCoaching and the AF App showcases how these tools can help franchisees meet their financial goals while providing exceptional member experiences, shaping the future of fitness entrepreneurship.

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AF Member Success Story - Candie

One of our 2023 Anytime Fitness Member Success Winners, which we award at our AF Franchise Conference, Candie is an inspiration for anyone who’s felt overweight and overwhelmed with major health issues.

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AF Member Success Story - Mark

One of our 2023 Anytime Fitness Member Success Winners, which we award at our AF Franchise Conference. Follow the inspiring journey of Mark – a triathlete who got into such incredible shape at Anytime Fitness, it helped him survive a heart attack during a triathlon.

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